Insights

We’re proud to welcome David McBride as the new Service Manager at Honeycombes Sales and Service Ayr. With a lifetime of experience in agriculture, machinery, and leadership, David brings a strong commitment to service excellence and a clear vision for the future of our Ayr Service Department.

David grew up on a cotton and grain farm, where he was no stranger to the machinery that powers regional industries. From a young age, he operated tractors, cotton pickers, and module presses — skills that naturally led him into trades. After leaving school, David completed dual apprenticeships in boilermaking and diesel fitting (including A/C compliance), gaining hands-on experience across truck brands and a wide range of agricultural equipment.

Over the past 20 years, David has worked across the transport, construction, and mining industries, holding senior roles such as Operations Manager and Equipment Manager. He also spent seven years operating his own transport and earthmoving company, giving him a deep understanding of both sides of the service industry — as an owner and as a retailer.

David holds multiple qualifications, including:

• Certificate III in Boilermaking
• Certificate III in Diesel Fitting
• Certificate IV in Training & Assessment
• Diplomas in Leadership, Business Management
• A full suite of machinery tickets

His approach as Service Manager is clear: build a skilled, motivated, and high-performing team; streamline workshop efficiency; and deliver the kind of service that builds long-term trust with our customers across the Burdekin.

Whether you're booking a routine service, needing an urgent repair, or simply want to get to know the new face behind the Ayr Service Department, David is here and ready to help. With his leadership, we’re confident the future of our service offering in Ayr is in great hands.

Outside of work, David enjoys fishing, hunting, and anything involving trucks or rodeos — passions that keep him grounded in the rural lifestyle he grew up with.

Come in and say hello or book your next service with the team today.

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